How To | Buy the Perfect Holiday Present


The holidays are fast approaching and that means you are running out of time to buy presents. As they say, “’tis better to give than to receive,” but I always get a headache trying to shop for presents. While some people are no brainers – my mother, for example, will always love jewelry or a kitchen appliance – other people are a little harder to shop for.

Luckily for me, this year, I was able to attend a holiday gifting event hosted by TJ Maxx and Marshalls. There I got to chat with Joe Lupo, a shopping expert. He and his business partner Jesse Garza are the co-founders of Visual Therapy, a luxury fashion consulting firm, and shopping for other people is their specialty. Here are some of Joe’s tips to take the stress out of holiday shopping and ensure that you will give gifts that people will use & appreciate:

1. Make a list. Start with the person’s name.
2. Think of their style type. Is the person classic, chic, whimsical, bohemian, avante garde?
3. Add something that the person is interested in. If the person is interested in wine, write wine next to their name.
4. Start at a place that has everything and where everything is always on sale like TJMaxx and Marshalls.

I will definitely employ Joe’s tips once I mentally prepare myself to hit the stores. I think adding descriptions next to people’s names will definitely help me focus on what to get them and I won’t have to waste time wandering through countless store aisles, waiting for something to jump out at me. If you are still unsure of what to buy for the people on your list after utilizing Joe’s tips, don’t fret. Tomorrow, I will share 4 of Joe’s fool-proof gift ideas.

« « Previous | Next » »


  1. Thank you for the feature, it was lovely meeting you Melissa!

Leave a Comment



Site Map | Privacy Policy | General Policies
More in Uncategorized
Graduation Gifts for Her Graduation Gifts for Her Graduation gift ideas
Graduation Gift Guide

Father's Day Gift Ideas 2011
Father’s Day Gifts 2011

O So Chic’s 3rd Anniversary Tweet-Up
Holiday Gifts for Him